Overland Leather

IT ALL STARTED WHEN…

Overland requested a piece that they could give out as a high end piece offering for new business in the area to say hello. The idea was a coaster but just not any coaster. Overland is known for leather goods and other high quality materials. What better way to show off a sample of the product and a something that serves as a business card without intending to be. Not only that, the product was so well received that they decided to create a whole new line of leather coasters for in-store purchase as well. overland.com

Creating materials that create awareness and revenue can only be a win WIN. When asked if they could keep the designs after the events to produce as actual coasters for in-store usage became something we could be proud of.

 

Creative Direction
Design
Development

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